Realize your heart’s desire…in the Heart of Appalachia.

We’re known for exciting outdoor adventure and relaxing scenic beauty.  You can ELEVATE your heart rate hiking, biking, kayaking, rock climbing, and whitewater rafting.  But if RELAXING your heart rate is more your style we’ve got camping, fishing, tubing, waterfalls, museums, wineries, history, and quaint downtowns strung together by the most stunning scenic roads.  Our mountains are full of amazing one-of-a-kind things to do, places to see, and a rich cultural heritage for you to experience.  Y’all come on over!!

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Fish to Your Heart's Content in the Heart of Appalachia

Heart of Appalachia Tourism Authority (HOA) has launched a new marketing initiative called Fish to Your Heart’s Content, designed to attract a new tourism demographic to the region. “Local residents have known for decades that the Heart of Appalachia region offers some of the best fishing opportunities in the state,” said Erin Riedhammer, HOA Executive Director. “We decided it was time to share that fact with the rest of the world.” The Virginia Dept. of Game and Inland...

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